Glossary · Monetization models
Subscription
A recurring fee charged for ongoing access to an app.
What is Subscription?
The subscription model charges users a recurring fee (monthly or annual) for continued access. It rewards strong retention with predictable revenue.
Its weakness for consumer AI apps is that only a small share of users typically convert, leaving most usage unmonetized.
Subscription in context
To understand Subscription fully, it helps to know the concepts around it. Paywall, a gate that requires payment to access an app or its features. Freemium, a free base tier with paid upgrades for more features or higher limits. Churn, the rate at which users stop using or paying for an app. Usage-Based Billing, charging in proportion to consumption, such as per token or request.
Together these describe how monetization models works in practice for an AI app, and where Subscription fits among them.
Frequently asked questions
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Wrap your existing LLM response stream with the Monetzly SDK and earn on every session, no paywall required.